MuBE – Paulo Mendes da Rocha

220523_Press release text for

MuBE – by Paulo Mendes da Rocha:

Architecture Visualisation is not only a medium to show the unbuilt spaces for architecture, design, or commercial purposes but we see it rather as a kind of virtual souvenir, like a photograph of a visited place that you want to keep in your memory. Architecture Visualisation gives you the freedom of composition and framing of an image and leaves your imagination more freedom in interpretation of space. The challenge of making images of existing buildings is the approximation of the infinite palette of degradation, of weathering and patinas of the ever-ageing construction materials. Time, the influence of industry, transport and weather keep changing a material and its visual aesthetics.

MuBE, the Brazilian sculpture Museum in Sao Paulo was designed by Paulo Mendes da Rocha. His attitude to architecture was not just to make aesthetic and solitary architecture but to make private spaces act like public spaces, where no divisions and privacy nor segregation take place. Instead, his designs strive for communal, non-isolated spaces that embrace the community in office buildings, as in museums or in private houses.
MuBE was designed as an introverted building, carved in stone, it does evolve all the necessary spaces in the subterranean layers of Sao Paulo without disturbing the landscape. The portico, the roof over the communal spaces, it shelters sculptures and the visitors from rain and sunlight like a stone in the sky- “a pedra no ceu”.

We had the idea to make this set of images to remember the one year of the passing of Paulo Mendes da Rocha.

Production: NATA.ARCHVIZ
Direction and Edit: Alban Wagener with Paula Valerio
Sound and original music: José Alberto Gomes
Graphics: Inês Nepomuceno


José Alberto Gomes:

Inês Nepomuceno:

Reviving the old Penn Station

Penn Station was a historic railroad station in New York City, named for the Pennsylvania Railroad. It was considered a masterpiece of the Beaux-Arts style and one of the great architectural works of New York City.

Here at Nova Concepts, we wanted to revive the main waiting room with this vintage rendering. Our client ReThinkNYC promoted the idea and took us back to this Magnificent Architectural Landmark providing support and architectural details.

This production is made possible in part by funding from:
-The Achelis and Bodman Foundation
-The Mary Jane Wahl Greans Foundation
-The Morris and Alma Schapiro Foundation

Architectural support:
Richard Cameron
Cezar Nicolescu

Project on Behance


Victory project is a multi-storey apartment building located in Toronto, Canada. The building consists of 30 floors above ground and 2 floors of underground parking. The parking has a total of 6 floors (2 underground and 4 aboveground floors).

In addition to the residential spaces, the building has a community barbecue terrace, gym, children’s playground, sauna and billiards.

For this project, we also did the exterior animation and editing of the animation using drone video.

The visualization of the architectural project was done for the Canadian architectural bureau.

Enjoy the view!