The Museum / Maxwell Render Challenge

‘The Museum’ challenge starts today! Collaborating with Next Limit for the second time, this event calls for the use of Maxwell Render in showcasing a 20th century masterpiece designed by legendary architect, Ludwig Mies van der Rohe – The Neue Nationalgalerie in Berlin. We also have some enticing prizes for you, not commonly seen here before, such as a grand winner pick between a Canon 5D Mark III or Nikon D800, The New iPad, Life Time Maxwell Render licenses and more…

‘The Museum’ challenge is dedicated to the creation of one of the most inspirational architects of the 20th century, and a great influence on me personally, Ludwig Mies van der Rohe, and his iconic New National Gallery in Berlin. Constructed between the years 1962 and 1968 it offered a leap forward from the traditional museum layout of a closed building with exhibition rooms and introduced an open-plan flexible space… one that you will now have freedom to play in!

I had it on my list for a long time to have the NNG as a subject of a personal 3d project, and I have to thank BMD for sparking my imagination when they posted their Nationaal Militair Museum at Soesterberg project on the forums a few weeks back.

I was pretty much set on something else, but an image of a flower show at the Neue Nationalgalerie bustling with people creeped right into my mind and that closed the deal. Not completely sure if a flower show will work, but feel free to pick up on that idea… in any case, the previous challenge concept was set aside for a later date, and knowing now that David Chipperfield, Stirling Prize-winning architect and director of the 13th international Venice Biennale (wink… wink…), was selected recently to renovate the NNG, I think this is a great opportunity to explore this iconic design in the virtual realm too… Using all that Maxwell Render & your creative minds can offer.

‘The Museum’ Challenge Duration

June 6, 2012 – August 8, 2012

The challenge will run in a forum dedicated section – The Museum / Maxwell Render Challenge

Your Mission

Your mission, should you choose to accept it, is to showcase the New National Gallery and its surroundings during an event of your choice (any kind of event). You will be given the basic NNG 3d model (in various formats) on base of which you can develop your own entry. You will also get access to a fully featured evaluation license of Maxwell Render during the challenge to achieve your final result.

The NNG offers a very versatile and flexible venue for various functions to take place. You are free to come up with your own ideas for an event, exhibition or whatever function you come up with and present it with still images.

I usually add this line in my challenges – “You are encouraged to think beyond the traditional or conventional interpretations and methods of architectural visualization and I’ll emphasize that photo-realness is not the aim, but certainly might be a means to an end.”

I do that because I think that basically… Anything works!

This time is a bit different. I’d like to make a stronger connection between the Virtual Photography and Real Photography worlds, so this time… photo-real is one of the targets. Aim at it! That is not to say you can’t do post process work and a lot of other tricks, like architectural photographers do and manage to hide it so remarkably.


Jump start your imagination and create something original. Try your best to evoke our emotions when viewing your visuals, making us feel as if we are participating in that crazy event of yours (or relaxed… anything works).


‘The Museum’ Challenge is sponsored by Next Limit Technologies, Designconnected and 3D World Magazine.


The winners of this challenge will be awarded as follows (with additional prizes still pending) …

First Place
  • A pick between a Canon 5D Mark III or a Nikon D800
  • Maxwell Render Life Time License
  • Designconnected Life Time Voucher*

* A 200 EURO Voucher each month for life time. That is 2,400 EURO of value per year! Credits not used during the month are not transferred.

Second Place
  • The New iPad
  • Maxwell Render Life Time License
  • Designconnected 600 EURO Voucher
Third Place
  • Maxwell Render Life Time License
  • Designconnected 400 EURO Voucher


Honorable members on ‘The Museum’ Jury panel are :

Adam Hotvoy – Vyonyx, United Kingdom.
Lasse Rode & Peter Stulz – xoio, Germany.
Dave Morris – Architectural Photographer, UK.
Next Limit & And Yours Truly 😉

The entries will be judged according to overall accepted standards of architectural visualization: composition; 3d modeling; lighting; materials and textures, concept (original approach), addressing the unique design of the Neue Nationalgalerie, technical skill, emotive value and participation in WIP threads.

Go ahead and visit ‘The Museum’ Challenge Forum Thread and say hey!

57 replies
  1. anwar522
    anwar522 says:

    Gr8 Ronen 🙂 Love the idea and The Model which you have provided .I wish i would know Maxwell but no worries surely keep an eye on the Thread everyday 🙂  Best of luck guys 🙂 

      • anwar522
        anwar522 says:

         @ronenbekerman I dont know why you really inspire me with the challenges you come up every year . 
        I guess you are right Trying can lead me to Learn something for myself and produce Something good 🙂 
        How can i get the model ? 
        I can surely give a try and i will be happy to do so 🙂 

  2. Mike CG
    Mike CG says:

    Really tempted! this is a beautyful contest, and I would love to participate!
    Excuse me, but I didn’t find how to join, and the other therms, like how many images, size,…and where I can download the 3D model.

  3. samuelconlogue
    samuelconlogue says:

    Oh, nice one Ronen! Always glad to see Maxwell getting some love! Really hope I can get the time to enter this one. I promise no balsa wood though 😉

  4. Tolgahan
    Tolgahan says:

    ronen pls use old forum style for this challenge.I dont like the pinterest style showroom :):)

    • ronenbekerman
      ronenbekerman says:

       @RossMillaney The current SKP version is available here –
      I’ll keep updating that page with newer versions and formats.

    • ronenbekerman
      ronenbekerman says:

       @bmd Sure thing… You had a hand in making this possible 😉
      That book is in english, right? couldn’t see info about it on Amazon and the book images are too small to notice.

      • bmd
        bmd says:

        yes the book is in english (there is also a germany version available)
        It’s a good read and has some very iconic photo’s, like that b&w one with the cars.
        i visited the NNG a few weeks ago, for the Gerard Richter expo, which was great, Mies & Richter two milestones of germany culture, face to face 🙂
        The NNG really needs some renovation, the facade isn’t in his best shape, the garden is no longer open for the public and the small but very lovely cafe is a bit out of date for a big museum crowd, the cafe has a very nice interior/atmosphere ( does anyone know if Mies also did the interior design of the cafe ?)
        Maybe mr Chipperfield can take some inspiration from this challenge 🙂

  5. wolfpac28
    wolfpac28 says:

    sounds very interesting i am new to the rendering world and am currently in school but have a light load over the summer and will enjoy the challenge

  6. Sparkinton
    Sparkinton says:

    Id like to join this competition but im new to forums and dont really understand where to get maxwell full features for the competition

  7. JohansenNiklas
    JohansenNiklas says:

    Hi Ronen. Just started a thread earlier today, but do you send the Maxwell download link in a PM or by mail?

  8. ronenbekerman
    ronenbekerman says:

    Say hello to 3DWorldMag joining the ‘The Museum’ with online & print coverage, offering one year’s free subscription to the winners! Very happy to have you on-board 😉

  9. RobertJH
    RobertJH says:

    I’ve opened a challenge thread and still haven’t received any email for the licensed Maxwell.

  10. Prof4D
    Prof4D says:

    Why I can be not registered for participation in contest.My drooped is absent though I pressed the reference, help please.

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