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Ronen Bekerman

Founder & Editor of this blog!

the-craft.co


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ABOUT ME

Architectural Visualization Artist, Blogger and Brian-stormer. Co-Founder of The Craft and head of Polytown Media LTD.

"be good, do good!"

My Top Software

3dsmax
Corona Renderer
AutoCAD
Forest Pack
SketchUp
V-Ray
rail-clone
Photoshop
Blender
After Effects
lightwave
Advanced Painter
GrowFX

The 2023 ArchViz BlackFriday

November 21, 2023 / in FStormRender, Photoshop / by Ronen Bekerman

The annual ArchViz BlackFriday to CyberMonday promotion is underway with 17 Partners early to start this time around. Many more to join in leading up to the official Black Friday date – November 24th. Expect up to 50% Discounts on software, content and training going on well into (3)December. let's dive into the rabbit hole - blue pill or red pill?

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Transforming Archviz with Animated 3D People

November 21, 2023 / in Blender / by Ronen Bekerman

A Journey with ActorCore, iClone, and Blender! Artur Szóstakowski, a CG artist and architect, uses ActorCore, a product by Reallusion, to enhance ArchViz projects. Artur's work, Riverside, showcases how he transitioned from static 3D people to animated ones in his designs.

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It's Gen-AI, Baby!

November 21, 2023 / in FStormRender, Photoshop / by Ronen Bekerman

Ronen here from Gen-X saying that we are currently in Generation Alpha, which is damn close to being called Gen-AI if you ask me and see what's happening online. Crazy, fascinating, scary, mind provoking, unethical, the next evolution. You name it, and you'll be right. let's dive into the rabbit hole - blue pill or red pill?

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Join Factory Fifteen as Senior Creative Art Director

November 21, 2023 / in FStormRender, Photoshop / by Ronen Bekerman

Factory Fifteen, an acclaimed London-based CGI studio led by Bafta award-winning directors, specializes in visualization, 3D design/animation, and immersive industries. They are seeking a Senior Creative/Art Director to join their expanding team and contribute to their portfolio of award-winning projects. Are you passionate about pushing the boundaries of art and technology and want to work with a dynamic and talented team? In that case, this is an excellent opportunity to join an industry leader.

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Making of La Casa Nell'erba

November 21, 2023 / in FStormRender, Photoshop / by Ronen Bekerman

Discover the secrets behind creating a stunning architectural visualization project in this in-depth article by Descover Studio. Learn about the gathering and use of reference imagery, the process of 3D world-building, the creation of textures and materials, the importance of lighting methods, and the post-production workflow used to achieve a photorealistic result.

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Somewhere in the Alps

November 21, 2023 / in FStormRender, Photoshop / by Ronen Bekerman

Showcasing a commissioned project by Studio Visequence for Moser Wohnbau & Immobilien in Lans, Austria. The project aims to create a unique blend of comfortable living spaces and nature, highlighted by attention to detail and modern architectural elements and natural influences. The final product is a one-of-a-kind residential development captured in detailed 3D renderings created with industry tools such as 3ds Max, Corona Renderer, Forest Pack, and Photoshop. In this article, we look at the creative process and the tools used to bring this project to life.

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Animating Urbanscapes with NVIDIA Omniverse

November 21, 2023 / in Blender / by Ronen Bekerman

NVIDIA Omniverse is new to me, and I haven't explored it much (yet). This is where Pekka Varis comes in with his how-to video and writeup about populating a pedestrian street using ActorCore, iClone, and NVIDIA's Omniverse platform. Enjoy the ride!

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Cause & Effect

November 21, 2023 / in FStormRender, Photoshop / by Ronen Bekerman

The ASAI American Society of Architectural Illustrators invites you to join a unique conversation harnessing the global village of visualizers, architects, developers, marketers, creatives, place makers, and artists who collaborate to depict our cities' future.

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Fast Realistic 3D people in ArchViz with ActorCore & Unreal Engine

November 21, 2023 / in Blender / by Ronen Bekerman

3d people are becoming a bigger point of focus as real-time tools take center stage, aided by real-time ray tracing. Beyond the visual fidelity of the 3d characters, you must now also consider the motion fidelity as part of telling a compelling architectural on interior design story. This is where ActorCore comes into play, as you'll see Pasquale Scionti's work with Unreal Engine.

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Photo Matching with Fstorm

November 21, 2023 / in FStormRender, Photoshop / by Ronen Bekerman

Photorealism might not be the primary goal for ArchViz in general, since we pretty much achieved it thanks to technological advances in hardware and software. And yet, from time to time, someone still manages to surprise me with efforts towards realsim. Such is this work by Matthew Hallett.

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Easy Animated 3D People with ActorCore

November 21, 2023 / in Blender / by Ronen Bekerman

You can never have enough 2d people. I've always said that, and this is true and more when it comes to 3d people. But to be more specific, it is really about the variety of motion that we need. More mocap animation without the complexity of capturing it. That is where ActorCore comes to play as you'll see Paco Barruguer's work with it in Blender.

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Making of Aland Islands House

November 21, 2023 / in Blender, Cycles, Photoshop / by Ronen Bekerman

Aland Islands House immediately captured my attention. It is a Blender-based project that looks super good and showcases both still and animation work done by a very skilled artist and fantastic final results. Worthy of exploring how it was made.

Read more

0

151

The 2023 ArchViz BlackFriday

The annual ArchViz BlackFriday to CyberMonday promotion is underway with 17 Partners early to start...

0

156

Transforming Archviz with Animated 3D People

A Journey with ActorCore, iClone, and Blender! Artur Szóstakowski, a CG artist and architect, uses...

0

151

It's Gen-AI, Baby!

Ronen here from Gen-X saying that we are currently in Generation Alpha, which is damn close to being...

0

151

Join Factory Fifteen as Senior Creative Art Director

Factory Fifteen, an acclaimed London-based CGI studio led by Bafta award-winning directors,...

0

151

Making of La Casa Nell'erba

Discover the secrets behind creating a stunning architectural visualization project in this in-depth...

0

151

Somewhere in the Alps

Showcasing a commissioned project by Studio Visequence for Moser Wohnbau & Immobilien in Lans,...

0

156

Animating Urbanscapes with NVIDIA Omniverse

NVIDIA Omniverse is new to me, and I haven't explored it much (yet). This is where Pekka Varis comes...

0

151

Cause & Effect

The ASAI American Society of Architectural Illustrators invites you to join a unique conversation...

0

156

Fast Realistic 3D people in ArchViz with ActorCore & Unreal Engine

3d people are becoming a bigger point of focus as real-time tools take center stage, aided by...

0

151

Photo Matching with Fstorm

Photorealism might not be the primary goal for ArchViz in general, since we pretty much achieved it...

0

156

Easy Animated 3D People with ActorCore

You can never have enough 2d people. I've always said that, and this is true and more when it comes...

0

147

Making of Aland Islands House

Aland Islands House immediately captured my attention. It is a Blender-based project that looks...

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