The three images are showing how the architecture took place in this initial wild and burned environment. The sequence is backward. The third shot is showing the majesty of the Ronda bridge, alone, surrounded by poor landscaping, rocks and dry vegetation.
The final two shots are describing how the new architecture is integrated with one of the oldest tradition of agriculture in Spain, the production of golden juice of the olive fruit. The olive oil factory kept the old use of the bridge but it changed the environment, creating fields for the growing of olive trees. It converted also the purpose of the land not just the function of the bridge. It is a matter of respect for the connection between OLD and NEW.
Images with better quality: