Getting more into the technical challenges of this project.
The most challenging part was certainly the modelling of the brick pattern. We decided to model every single brick instance to achieve the more realistic result. Unfortunately this wasn’t possible to achieve by simply using displacement maps.
We also started this project using Vray GPU. We really wanted to test the limitations of GPU rendering.
What we found out is that despite being really fast for small scenes, as soon as we started to model some context, we ran quickly out of VRam.
So we had to go back to CPU rendering to finish the project.
Another challenge was to visualise the building from the surrounding streets which were quite narrow and required a wider field of view than we would have liked, however this became an opportunity to make some of the images even more dramatic.

I hope you enjoy the project.
To see more, please visit Texel.digital

We made this project a while ago.
The process was quite straightforward and we focused on highlighting the facade and giving some life to the street in front of the building.

Firstly we rendered the building and matched the site photos. Than the fun part came. We mixed the render with the Mixer brush in Photoshop using the special collection of slightly tweaked Much brushes.
The process is time consuming but very satisfying to see the end result.

Everything in the image (apart the people) has been modelled and shaded.
We even shaded the little drops of water on the cars with Corona layered materials and Triplanar maps to place them only on the top surfaces.

We also shaded dirt, moisture, water droplets and imperfections on all the surfaces.

Software used: Corona for 3ds Max, Photoshop, Lightroom, Quixel Mixer and Megascans.
Most of the buildings were modelled in Sketchup.

Probably the most complicated part of the entire project was modelling the house. Firstly it was challenging because even after days I would discover new details and spaces that I hadn’t seen before or are not visible in photos. The modelling part was done with an obsession for the details.
The house itself is so minimal that would result in a non-photorealistic render if all the little details and shadow gaps were not modelled properly. So the main focus was to obtain a model as detail as possible. The second challenge was lighting and fine tuning the textures of the wood and reflections.
Once I was happy with both model and materials, I started to study different cameras and particularly different lighting conditions.
And I guess it’s worth mentioning the grass and gravel which were all 3d modelled and scattered with Multiscatter.
I hope you like it.